Using the company’s preferred measure of adjusted earnings before interest, taxes, depreciation and amortization, or Ebitda, which excludes expenses like stock-based pay and taxes, it lost $43.6 million in 2016, up 32.5 percent from the year before, the filing shows. Its sales have risen 10-fold from 2014 to 2016, reaching $795.4 million last year.īut its net loss grew 16 percent last year from 2015, to $54.8 million, according to the filing. The filing highlighted the enormous growth that Blue Apron has enjoyed since starting.
The prospectus listed a $100 million fund-raising target, a preliminary number used to determine filing fees. The size of Blue Apron’s offering has yet to be determined. The premise: home cooking, without the trips to the grocery store or the hassle of deciding what to make. Founded in 2012, Blue Apron was one of the earliest purveyors of so-called meal kits, which provide subscribers with mostly prepared ingredients that they cook at home, following an accompanying recipe.
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